109 Shocking Event Industry Statistics You Need to Know
Research Methodology Events Industry Market Research, 2032 The global events industry market was valued at $1.1 trillion in 2019, and is projected to reach $2.1 trillion by 2032, growing at a CAGR of 6.4% from 2023 to 2032. Events refer to public gathering of populace at a determined time and place for a purpose.
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The event management industry is expected to witness a 23% annual growth rate, reaching a market value of $404 billion by 2027, primarily driven by the rise of virtual and hybrid events. 11 In the tech industry, 97% of marketers utilize agenda features in their event apps. 5
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Event marketing statistics. 63% of marketers use trade shows as a way to capture leads. ( Marketing Charts) 79% of marketers are able to generate sales through event marketing. ( Statista) 52% of business leaders agree that event marketing drives greater ROI than any other marketing channel. ( Splash)
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According to Verified Market Research, the Global Events Industry Market size was valued at USD 886.99 Billion in 2020 and is projected to reach USD 2,194.40 Billion by 2028, growing at a CAGR of.
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(Allied Market Research) Live-events business lost over $30 billion in 2020 due to the pandemic. (MarketWatch) 93% of event organizers plan to invest in virtual events. (Bizzabo) Almost 80% of all events have free registration. (Bizzabo) Party and event planning market size in the US is $3.2 billion worth. (IBISWorld)
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7. On average, 46% of total event revenue comes from registration/ticket sales. (Source: Planning Pod) 8. 71% of all ticket purchases are made online. (Source: Bizzabo) 9. The average daily hotel rate has increased from $126.14 in June 2016 to $129.12 in June 2017. (Source: Statista)
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If you're looking for the most comprehensive list of event marketing, event management, and event planning statistics, you've come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.
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Events contribute $115 billion to the US GDP annually. In 2020, 93% of event planners had to adapt to virtual events due to the COVID-19 pandemic. Event sponsorship spending is estimated to reach $62.8 billion globally. 29% of event planners use influencer marketing for event promotion.
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Here you will find a particularly comprehensive list of helpful event planning statistics on event marketing, event management, and event planning. Be prepared for the 2023! We've created the following list of 50 essential marketing and event statistics to help you plan ahead.
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Pricing Details. The U.S. corporate event market size was valued at $95.3 billion in 2020, and is estimated to reach $510.9 billion by 2030, registering a CAGR of 17.3% from 2021 to 2030. Corporate event refers to public gathering of at a predetermined time and place for incentive group events, marketing events, product launches, company.
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We've compiled a list of 101 event statistics from leading event planning and management sources across industries. We've then broken down these stats into 10 categories, including everything from audience engagement to event technology, so you can quickly find the information most relevant to your needs.
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Covid Pandemic Recovery 78 percent of planners are using more technology. ( Skift Meetings, 2022) 75 percent of planners are planning with shorter lead times. ( Skift Meetings, 2022) 77 percent of.
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Event planning industry statistics show the overall wedding services industry growth in the years from 2017 to 2022 has suffered a 0.9% decline, but currently, this event planning segment shows good signs of recovery with a growth of 1.6% in 2022.
Statistics show that the event management industry will grow by 44 and add over 30,000 jobs in
In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals that the global events industry will bring in $2.194 trillion by 2028 - a huge jump from the $887 billion it generated in 2020.
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Feb 28, 2023 The global event industry was worth approximately 890 billion U.S. dollars in 2020. By 2028, this value could grow to more than two trillion U.S. dollars, according to a forecast.
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On average, 9.4% of the CMO marketing budget goes to live events. As with anything, this can vary significantly. For example, 13% of global businesses only spend between 1-5% of their budget on events, whereas 10% of businesses spend over 50% of their budget on them. In 2022, 63% of marketers plan to spend more on live events in the future.